SMART (Specific, Measurable, Attainable, Relevant, and Timely) Steps to Numerating Your Objectives and Deadlines.

It’s easy to set non-specific goals because we all have general wishes and intentions for our marketing plans. But setting specific goals that we then commit time and resources to is another story. Not only is it harder to quantify and estimate our abilities, it takes a bit of a leap of faith to commit to making them happen.

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