Whether they’re working out, driving or cooking, most people are focused on something else while they’re doing a search. This trend, coupled with advancements in speech recognition technology, faster results and a desire for more contactless technology, has brought on an increase in the number of voice searches being conducted on mobile devices. According to Read more…

Digital communications have changed the way we interact with clients, prospects and each other here at Imbue. Technology has improved the way we do business, but as with anything else, there’s a time and a place for everything. So when should you have an in-person conversation versus a video chat? When is it best to Read more…

In October, Google is going to push more and more businesses to implement secure sockets layer (SSL) technology with the release of its latest version of the browser Chrome. If you have a website that has forms that collect data on pages without SSL (like your Contact Us form or your Content Offer Landing Page forms), Read more…

If you’ve recently performed a Google search on your mobile device, you may have noticed a series of featured boxes pop up at the top of your results that contain a small lightning bolt ⚡ and the letters “AMP”. AMPs, a project backed by Google, are actually part of an open source initiative led by publishers Read more…

Building a lead-generating, powerhouse website. Michael Piperno, executive vice president at Imbue Creative, recently contributed his thoughts and recommendations to NJBIZ.com on what it takes to build a lead-generating, powerhouse website for your business. Here he discloses his top tips on designing a website that generates and captures leads through smart inbound marketing techniques and the Read more…