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  • Imbue Creative! We were excited to win 1st place in the category: Collateral/All Printed Material Holiday Card in the 52nd annual NJ Ad Club Awards!  Our card was literally home baked thanks to the bakers at our client, Digital Dog Direct. Imbue Senior Designer, Wendy Stasolla had a cookie cutter custom made of their mascot, Read more…

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  • A lot of thought goes into good design. For instance, if you were building a home for someone in a wheelchair, a spiral staircase wouldn’t be a good design decision. Or if you were designing a car for someone who was extremely tall, a short compact wouldn’t make much sense. These are pretty obvious examples, Read more…

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  • Never has choosing images for your marketing, branding and advertising materials been more important. Whether you’re looking for images that play into the current mask-wearing and social distancing mandates or ones that play nice with the political, social or economic environment, the right choice can draw people in or completely turn them off. What makes Read more…

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  • Social media has opened the door to connecting with more of your audience in a way like never before. But with great power comes great responsibility. Gone are the days of extended production schedules and rounds of concepting, writing, designing and editing. Today, businesses have to act quickly in order to stay relevant. And, unfortunately, Read more…

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  • Staying connected with your clients, partners and employees is integral to the success of your business. Today, maintaining those connections is more important than ever. As businesses are forced to create new ways of operating, digital technology has enabled many of them to keep their doors open—at least in a virtual sense. Regardless of your Read more…

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  • For many, a new decade means a fresh start. The same holds true for brand and marketing designs. Or does it? While many of the trends for 2020 are new, edgy, and modern, some remain classic and timeless. Check out seven of the most popular trends designers are using to kick the new year off Read more…

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  • A brand is more than just a name, tagline or logo. It’s how a business is positioned in the minds of its customers. An experience. Something that can conjure up feelings of nostalgia, comfort or empowerment. A brand communicates what a company stands for. A good brand delivers upon it. But even the strongest brands Read more…

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  • We think so and here’s why Imbue is making that investment. Monotype recently released a redesign of the popular typeface Helvetica®, called Helvetica Now. Type lover that I am, I admit to feeling a bit skeptical at first, which is why I had to take a deeper look. My conclusion is that Helvetica Now is Read more…

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71 North Main St., 1st Floor
Lambertville, NJ 08530
609-963-4004

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