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  • The pandemic has affected every aspect of business—including consumer loyalty. In fact, according to a recent McKinsey report on consumer sentiment, 75% of consumers in the U.S. have changed their shopping behavior—including product brands, retailers and methods of shopping. And more than 60%  stated they will continue to engage in these new behaviors post-pandemic. So Read more…

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  • Prior to the pandemic, there were more than 30,000 trade shows and industry events across the globe annually. But business shutdowns, supply chain shortages and travel restrictions put an end to most, if not all, live events. While virtual events did a good job of filling in, many fell short with low attendance and engagement. Read more…

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  • With more than 2.7 billion users spending an average of 38 minutes a day on the platform—Facebook is now the largest social network in the world. So it’s no surprise that it has become a critical part of many marketing mixes. But what are the most popular Facebook trends for businesses in 2021? Let’s take Read more…

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  • Looking back at design trends over the years, it’s easy to see that the more things change, the more they stay the same. And boy, did things ever change in 2020. For many of us, the past twelve months have felt more like 12 years. So as we begin to see some light at the Read more…

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  • Communicating with your audience has never been more important—and social media is the perfect tool to help businesses stay connected with employees, customers and prospects. Since the pandemic, more than half of all marketers have increased their social presence and engagement efforts as they are looking for new ways to maintain existing relationships and build Read more…

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  • Hi everybody. We hope you and your loved ones are safe and well. We want you to know that we’re thinking of you, and that we’re here for you. All Imbue team members and their families are doing fine, and we feel fortunate to be able to work remotely during this unprecedented time. Business as Read more…

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