You’ve got great content, a fast website, and steady website traffic, but you’re still not ranking for your primary keyword search terms — what gives? The problem could be that you don’t have any link authority, which constitutes an astounding 40% slice of the SEO pie chart of Google ranking factors. The higher the number Read more…
-
-
When it comes to blogging, most of us wish that it was easier done than said. No, that’s not a typo. Time and time again, marketing teams vow to make blogging an initiative, promising to keep it at the top of their to-do lists even in the face of all other tasks and projects they Read more…
-
by MaryKate Callahan In order to keep up with the ever-evolving industry of digital marketing, it’s essential to be in the know. For me, that comes from talking with peers, following top marketing influencers on social media, and, perhaps most importantly, keeping up with what marketing blogs and websites are writing about. Marketing companies and Read more…
-
How do I come up with blog topics for my business’s blog? This is a question that both professional and novice writers ask all the time. And even when you have a topic in mind, finding the time or inspiration to act on it can be difficult. These are six suggestions that our content writers Read more…
-
According to the experts, 2016 will be the year of content. While content has been an essential part of marketing for years, it has seen a rise in popularity over the last few months. This is because time and time again, quality content has been proven to be an effective, engaging way to attract and Read more…
-
Are you already familiar with stock image sites for your website and blog posts like GettyImages.com and iStockPhoto.com? These websites are two of the most well known and most common sources of stock imagery, resulting sometimes in an overuse of their inventory by their users. When you use these generic and popular images for your website and Read more…
-
You know your site needs to be optimized in order to be competitive in search results – but how else can you use SEO to your advantage beyond your site pages? Blog posts! Many businesses will, smartly, hire an agency or consultant to do the necessary SEO research, site audit, and optimization on their website Read more…
