Whether you are working from home, in the corner office, or in a traditional cubicle, your surroundings will have a direct impact on your creativity and productivity. From the advertising industry to the world of pharmaceuticals, designing the office space for maximum productivity and creativity can have real results on the bottom line. You do Read more…
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It was another busy summer week at the Imbue offices. In addition to our internal projects and client work, our lunch discussions were pretty entertaining too. Here are a few things we talked about: We were all somewhat disappointed in Amazon Prime Day, but not as uproarious as the rest of the Internet seemed to be. #PrimeDayFail. Read more…
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The invention of the Internet changed the world of advertising in a myriad of ways. In the pre-digital age, business owners’ broad advertising options were limited to TV or radio, but those options could be prohibitively expensive. They could place classified ads or buy space in the local newspaper, but that could limit their scope Read more…
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It was not that long ago that Netflix changed the way we watch movies at home. The movies by mail business model seemed revolutionary at the time, and it managed to kill off longstanding brands like Blockbuster and Hollywood Video. Not content to rest on their laurels, Netflix changed the world of entertainment again by Read more…
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One of the biggest challenges in marketing a local non-profit is getting the perfect message in front of the exact target audience relevant to the cause. Many times there are multiple audiences associated with a cause, as is the case with Big Brothers Big Sisters (BBBS), making the task even more difficult. One of the Read more…
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Whew, this summer is really heating up! Besides baking in the recent 90-degree weather we’ve had, the Imbue offices have been hot with activity as well. This week we welcomed to the team Jane Laswell, Imbue’s new Creative Director! Jane brings an extensive background in branding and marketing strategy, art direction, packaging, and print design to Read more…
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When we launched our new website back in December 2014, we went through all of our content—new and old—to determine the scope of our project, backup our information, and so on. In doing so, we came across our Friday Flashback posts from 2012, a weekly synopsis that kept our fans updated on what we’d been Read more…
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Mercer County Creative Services Agency Wins Award Of Distinction The winners of the 2015 Communicator Awards were announced by the Academy of Interactive and Visual Arts today, and Ewing, NJ creative services agency Imbue Creative has received an Award of Distinction in the integrated brand awareness campaign category. With over 6,000 entries received from across Read more…
