Get your message across to as many people as possible by using these six tips to ensure that your design is accessible to everyone.
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Strong brands powerfully communicate an organization’s promise to its customers both visually and verbally. When visual identity and core messaging are in sync across multiple channels, brand recognition rises. Consistent use of design and messaging in print and online is critical because it helps elevate brand awareness to the holy grail of brand loyalty. Recently Read more…
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Quick – name the top 3 brands in the world. I guessed Apple, Google, and Microsoft right away and I was right! I am guessing that you got that right, too. Now Name the Top B2B Brands Not so easy is it? A few came to mind for me – FedEx, Intel, HubSpot. Well, HubSpot Read more…
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Branding, the lasting impression your business makes upon its audience, has largely been about the image you create and deliver. But as digital marketing success continues to rely on engagement, branding can no longer exist as a one-way street of forced recognition. Rather, your business should shift its branding goals from brand management to brand Read more…
